Advertising and marketing are critical to any expanding business, but you need to find a strategy that works. Promotional products are the best way to grow your business; they have been around for many, many years and people rave about how well they work!
The most popular promotional items include:
• Writing instruments
• Tote bags
• Journals and sticky notes
• Lunch bags
• Company apparel
Writing Instruments: You honestly can’t go wrong adding your logo to promotional pens and pencils. People use them almost every day, and they will see your logo over and over again. It is one of the most effective promotional products.
Tote Bags: If you’ve ever attended a show, you know they can be exercises of willpower. Tote bags are great for giveaways because attendee’s brochures, pamphlets, and other items can all be in one spot.
Sunglasses: Sunglasses are the perfect, and best, promotional products for the summer. Make your brand part of the sunshine and promote with a good pair of shades. People can wear them just about anytime, anywhere.
Drinkware: Water and coffee are a must; we thrive off these. Customers need something they’ll use every day, and by handing out promotional drinkware at your next event, you’ll make your mark.
Journals and Sticky Notes: We always take notes, whether we realize it or not. We even doodle during meetings, which is why it makes sense to advertise with branded notebooks and sticky notes.
Custom Hats: Custom hats will put your brand to the top of mind with everybody who receives one, especially if you have sports fans as your audience. In the cold months, beanies are a no brainer for a great product.
Company Apparel: Create brand awareness by printing your logo and company name on polos, jackets, or any other corporate apparel. Even if you shy away from uniforms, this is great for networking events. Brand recognition is critical at all times.