
Your car needs updating…. And so does your digital branding and marketing.
You see, branding and marketing are like a car it needs to be updated and maintained just like all the things going on in life. We always have to make those appointments for our health, care, lifestyle, and business. The same is true for your branding and marketing. Furthermore, there comes a time when we need to buy a new car because the old one isn’t working anymore. The same can be true with your branding and marketing.
- “I got my logo done years ago and I don’t need it fixed or updated” I am sure that you are right and that it is beautiful but is it still giving off the same message? Are the content and visuals consistent and cohesive? Is your logo being seen properly for your audience? Maybe it just needs to be ‘re-tuned.’
- Contrary to that… “I JUST need a logo” Just a logo can only work for so long, understand the branding and marketing can DO so much more is important. When you take your car in they look at everything to make sure it is working properly. The same is true for your branding, are the colors working? Are the fonts working?
- Do you have the same graphics from years ago and it is not fitting your current vibe for where you are in business? It happens, a company should have the same consistent look and feel for all things, but sometimes a simple update is needed.
Businesses grow and change, its part of the business cycle. You might still have the same services, but need to update your social media, print design, website, all of the marketing needs. This is why brand management is critical, so someone from the outside can always make sure that your brand is being seen and is being updated based on design trends that fit your audience.
So whether your brand needs an ‘oil change’ or a ‘new car’ we can help you decide which route is the best and how to make it successful.
Leave a comment: